Search Engine Optimisation in Melbourne and Bayside
Your website looks great and is technically flawless.
So now it’s time to attract new customers with our search engine optimisation services!
Ecommerce SEO for Melbourne small businesses
Imagine if your website worked as your best salesperson selling your products 24 hours a day.
Designing and developing your brand-new website is just the first step. After launching, you now need to look at sustainable strategies that will help you get found by people who are searching for your products and services.
We provide search engine optimisation in Melbourne – so it’s our job to make Google your best friend!
Using effective and proven long-term SEO tactics, we can transform your beautiful small business website into an online selling tool. Explore our small business website design portfolio or legal websites design examples.
SEO services Melbourne
SEO Strategy
You’ve launched your website with some great on-page SEO and now, you’re ready to ramp it up!
The fundamentals of a good SEO strategy starts with gaining a crystal clear view of the online landscape as well as your online competition. We uncover all this and more during your initial SEO research and strategy. In many cases, our clients know who their “bricks and mortar” competition are, but are in fact not aware of their online competition.
This insight helps us understand what people are searching for online as well as what your competitors are doing, and thus what we need to do to give your website the best opportunity to outrank your competition.
This critical ground work ensures you get tangible results and a true return on your SEO investment.
Content Creation
The message from Google is simple: create good content for your customers.
We take great care to create the right content with the right keywords to start improving your rank and fulfilling short- and longer-term goals. Google has over 220 ingredients we need to consider in order to get you ranking.
Website content needs to engage, educate, and convert your customers, but it also needs to meet a range of strict SEO requirements. On top of that, it also needs to match your brand’s tone and voice.
That’s a lot to ask from your website’s content! Luckily, we know how to do this perfectly.
Test and Measure
We love statistics and analysis!
Search Engine Optimisation requires constant monitoring and making tweaks and changes to better improve your site’s SEO.
Specialist SEO software will monitor your site daily, ensuring we can swiftly jump into action to respond with new content or on-page fixes that keeps you moving towards your short- and long-term SEO targets.
In-depth data and powerful analytics helps us understand emerging opportunities and growing trends. We love diving deep into this sort of data, which in turn allows us to pivot your SEO and content marketing strategy as needed.
Results
Now, it’s time to start enjoying some tangible SEO results.
During our in-depth analysis, we get a really good idea of how tough your competition is. This insight helps us craft a sustained strategy that includes short- medium- and long-term goals.
We continue to work hard to ensure your website becomes your business’ best sales tool, and once ranking is achieved, it’s our job to keep you there – without fail.
Such is our confidence, that if during your ongoing SEO and marketing you drop, we work non-stop without extra charge to get you back to your key positions.
Frequently Asked Question
What is SEO Marketing?
Why do you need SEO?
Your website’s sales rely on the traffic it gets; that is, the number of people visiting your site.
But how do you generate traffic? There are multiple ways, but the most common source of traffic is through search engines. When potential customers search services or products that your business offers, you want to be the first one they see in the results. This is the main reason why you need SEO.
Google processes around 63,000 searches every single second. That’s about 5.6 billion searches a day! So when users search for the products and services you offer, you want your website to be one of the first results they see, trust, and click.
How does SEO work?
All search engines, including Google, have sets of rules implemented and this identifies which result will be shown first. SEO makes sure that your website abides those rules so that you’ll have the best chances of making it to the top spot!
It’s estimated that the first position on Google for a search receives 36% of the traffic, and that the top 3 positions receive 60% of all clicks. And that means more traffic being driven to your website!
Additionally, a good ranking gives your business high credibility as search engines recognise your business as being the best option to fulfil a user’s search intent.
What is eCommerce SEO?
Just like regular SEO, the goal of eCommerce SEO is to give your online store the best opportunity to gain the number one position on the search engine results for a variety of product searches.
The difference is it involves more rigorous optimisation of your products in your website. People are already searching for the products you offer, but they can go to a rival store if they don’t find you immediately in search engine results. This is why you’ll need eCommerce SEO services. Click here to learn more about eCommerce SEO.
Improved rank is just one party of the SEO puzzle. So too is more traffic.
But the end goal? More sales, translating directly into an improved bottom line.
eCommerce SEO is a strategy in which all of the products you sell online are optimised, in order to gain a larger share of the market, and thus convert more visitors into paying customers.
And that starts with optimising your website for the types of products you sell.
Similarly, if you’re a retailer that stocks a number of well-known brands, we can optimise your site so that when someone searches for this recognised brand (and their products), you have the best chance of capturing that website visit! Explore our ecommerce portfolio or Shopify experts portfolio.
You are in
good company
Read some of our 97
Five star website design client reviews
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Johanna and the team at Confetti Design translated the vision I had for our website to shape and bring it to life.
Having already invested in the content preparation, this ensured a quick turn around from … read more initial draft to launch.
Johanna was always available and very proactive in her collaboration, and very receptive to design changes to achieve the look, feel and structure of the site.
I'd not hesitate in recommending Confetti Design for your web design services, be that a new launch or refresh. -
"I’m Cook Alester, and Confetti Design created a stunning, professional website for my business. Their team was creative, responsive, and delivered exactly what I envisioned!" -
I had an amazing experience with Confetti Design! They really took the time to understand my vision and brought it to life with a beautiful, user-friendly website. Johannah was incredibly helpful and responsive … read more to all my requests. Their professionalism and attention to detail were top-notch. I highly recommend them for anyone looking to elevate their online presence! -
I have had the honour of talking with Johannah on a number of occasions about her approach to working with clients. Johannah possesses a high level of expertise, amazing integrity and a genuine interest … read more in creating beautifully designed …More -
Johannah was brilliant in her approach to bringing out the essence of my business and my personality in my beautiful and professional looking website. I loved sharing my business perceptions and aspirations … read more with Johannah and she knew when …More -
I approached Confetti Design for my website for my new business. Johannah has demonstrated a high level of understanding of what makes a website function properly, to draw in the right client/s. We have … read more had several discussions about how I …More -
Johannah's Business Clarity Kit made creating a business plan a breeze. Unlike other business plan models I had attempted - which just made me feel like a snooze, Johannah's kit inspired, motivated … read more and emboldened my business vision. And she's a joy to work with. -
I have consulted with Johannah in a business relationship and have found her to be very enthusiastic and innovative in her approach. She is bright, intelligent and warm with a keen sense of humour and … read more very knowledgeable about marketing and putting yourself 'out there'. She is also very generous with her time and very willing to share. -
When I met Johannnah I had just had my website re-done but I was so inspired by her business savvy + her creative style that I asked her to help with some business coaching. Already I have seen results … read more from our sessions together! -
Johannah and the team at Confetti are amazing to work with, great communication, detailed briefing and nothing is too much trouble. They are the perfect balance between aesthetic and functionality and … read more take great care in the work they do. I not only use them for my sites but many of my clients now use them too. These guys are the best in the business!!
Work with us
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Get in touch today if you are looking for web design in Melbourne for your ecommerce or small business