My Lollies

My Lollies – Photography & Art Direction, Customised Website Design and Development

My Lollies is an innovative business that supplies Australia families and businesses with lollies. Offering more than 300 confectionary products that are consumed for kid’s birthday parties, fundraising and corporate giveaways, My Lollies has been continually growing due to the customer focused nature of the business.

The original website for My Lollies was developed using X-Cart, which is an ecommerce website software that facilitates the shopping process. As X-Cart was no longer going to be supported by its developers, the team at My Lollies needed to move to a new platform to facilitate the shopping experience for its customers.

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The Strategy

The team at My Lollies had originally tried to develop a new website utilising an overseas developer and using the Magento ecommerce platform. The process to deliver the new website had stalled with the new site not presenting as well as hoped.

Confetti Design was engaged with the goal to showcase the extensive suite of My Lollies products, together with the business owners. The focus of the new website was to celebrate its core product of customised lolly bags and to showcase the business owners of My Lollies.

The engagement with Confetti Design included new branding photography and art direction. The complexity of this custom build was the export of the 9000 customers, 20000 order history and 400 products from X-Cart. As an online site it had to be fast, easy to order and checkout, accurate shipping costs and also multiple discount or free offers.

The Result

The site is super fast, easy to navigation and showcases the brand and products. The images were taken by Fi Mims Photography and reinforce the brand’s fun, vibrant values.

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